{"id":317,"date":"2026-09-22T09:54:21","date_gmt":"2026-09-22T09:54:21","guid":{"rendered":"https:\/\/directitservices.eu\/staging\/?page_id=317"},"modified":"2026-09-28T12:58:56","modified_gmt":"2026-09-28T12:58:56","slug":"unified-marketing-analytics","status":"publish","type":"page","link":"https:\/\/directitservices.eu\/staging\/unified-marketing-analytics\/","title":{"rendered":"Unified Marketing Analytics"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"317\" class=\"elementor elementor-317\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34011a9 e-flex e-con-boxed e-con e-parent\" data-id=\"34011a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2fdf7fe e-con-full e-flex e-con e-child\" data-id=\"2fdf7fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9dde19f elementor-widget elementor-widget-text-editor\" data-id=\"9dde19f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Unified Marketing Analytics<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d19af48 elementor-widget elementor-widget-heading\" data-id=\"d19af48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Make every marketing signal count.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d03b989 elementor-widget elementor-widget-text-editor\" data-id=\"d03b989\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW33608019 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW33608019 BCX0\">Connect<\/span><span class=\"NormalTextRun SCXW33608019 BCX0\"> your<\/span><span class=\"NormalTextRun SCXW33608019 BCX0\"> marketing activity to commercial outcomes in one analytics platform. Spot changes in performance sooner and put your budget behind the channels delivering the greatest return<\/span><span class=\"NormalTextRun SCXW33608019 BCX0\">s<\/span><span class=\"NormalTextRun SCXW33608019 BCX0\">.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d03c004 e-con-full e-flex e-con e-child\" data-id=\"d03c004\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bd26ef elementor-widget elementor-widget-button\" data-id=\"4bd26ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directitservices.eu\/staging\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Talk to Our Team<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59a4ace elementor-widget elementor-widget-button\" data-id=\"59a4ace\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directitservices.eu\/staging\/about-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">About Us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f59967 e-con-full e-flex e-con e-child\" data-id=\"6f59967\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e42cba elementor-widget elementor-widget-html\" data-id=\"3e42cba\" 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1fr;height:36px}\r\n.dan-tr--t.dan-th{height:26px}\r\n.c-num{text-align:right;font-variant-numeric:tabular-nums;white-space:nowrap}\r\n.dan-tr .b{font-weight:700}\r\n.dan-tr .mu{color:var(--muted)}\r\n.dan-chn{display:flex;align-items:center;gap:6px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}\r\n.dan-chn i{flex:none;width:7px;height:7px;border-radius:50%}\r\n.dan-roi{display:inline-block;font:700 9px ui-monospace,SFMono-Regular,Menlo,monospace;color:#E9A23B;border:1px solid #F6D8A8;background:#FFFAF1;border-radius:3px;padding:1px 4px}\r\n.c-sh{display:flex;align-items:center;gap:6px}\r\n.dan-shb{flex:1;height:4px;border-radius:4px;background:#F0F1F6;overflow:hidden}\r\n.dan-shb i{display:block;height:100%;width:0;border-radius:4px;transition:width .8s cubic-bezier(.22,1,.36,1) .3s}\r\n.dit-an.bars .dan-shb i{width:var(--w)}\r\n.c-sh em{font-style:normal;font-size:9px;color:var(--muted);min-width:22px;text-align:right}\r\n.dan-row{opacity:0;transform:translateY(6px);transition:opacity .35s ease,transform .45s cubic-bezier(.22,1,.36,1),background .3s ease}\r\n.dit-an.bars .dan-attr .dan-row,.dit-an.tops .dan-top .dan-row{opacity:1;transform:none}\r\n.dan-row:nth-child(3){transition-delay:.05s}.dan-row:nth-child(4){transition-delay:.1s}.dan-row:nth-child(5){transition-delay:.15s}.dan-row:nth-child(6){transition-delay:.2s}.dan-row:nth-child(7){transition-delay:.25s}\r\n.dan-p b{display:block;font-size:10.5px;font-weight:600;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}\r\n.dan-p small{display:block;font-size:9px;color:var(--muted);margin-top:1px}\r\n.dan-cr{color:#E9A23B;font-weight:600}\r\n.dan-row.hl{background:#FAFBFE}\r\n\/* sidebar & window tiers *\/\r\n@container (max-width:640px){\r\n  .dan-win{grid-template-columns:128px minmax(0,1fr)}\r\n  .dan-kpi{width:178px}\r\n  .dan-row1{grid-template-columns:minmax(0,1.5fr) minmax(0,1fr);gap:8px}\r\n  .dan-legend{display:none}\r\n  .dan-xl span:not(.k){display:none}\r\n  .dan-fr>span{min-width:44px;font-size:8.5px}\r\n  .dan-ftrack{height:22px}\r\n  .dan-tr--t{grid-template-columns:1.5fr 1fr .9fr .8fr}\r\n  .dan-tr--t>:nth-child(5){display:none}\r\n}\r\n@container (max-width:530px){\r\n  .dan-win{grid-template-columns:52px minmax(0,1fr);height:360px}\r\n  .dan-side{padding:14px 7px}\r\n  .dan-brand{justify-content:center;padding:0 0 12px}\r\n  .dan-brand span,.dan-back,.dan-sec,.dan-nav__i span{display:none}\r\n  .dan-nav{margin-top:14px}\r\n  .dan-nav__i{justify-content:center;padding:0}\r\n  .dan-sub,.c-hide{display:none}\r\n  .dan-row1{grid-template-columns:minmax(0,1fr)}\r\n  .dan-tr{grid-template-columns:minmax(0,1.3fr) auto auto minmax(0,1fr)}\r\n  .dan-tr--t{grid-template-columns:minmax(0,1.4fr) auto auto}\r\n  .dan-bg>span{font-size:7.5px}\r\n  .dan-kpi{left:auto;right:10px;width:158px;padding:9px 11px 7px}\r\n  .dan-kpi__v{font-size:17px}\r\n  .dan-kpi__sp{height:18px}\r\n}\r\n@container (max-width:420px){\r\n  .dan-win{height:350px}\r\n  .dan-page{padding:14px 12px}\r\n  .dan-h{font-size:17px}\r\n  .dan-tr{grid-template-columns:minmax(0,1fr) auto auto;gap:6px}\r\n  .dan-tr .c-sh{display:none}\r\n  .dan-bg:nth-child(n+5) span{visibility:hidden}\r\n  .dan-kpi__sp{display:none}\r\n  .dan-kpi{width:140px;padding:8px 10px}\r\n  .dan-kpi__l{font-size:9.5px}\r\n}\r\n@media (prefers-reduced-motion:reduce){.dit-an *{transition:none!important;animation:none!important}}\r\n.dit-an{padding-left:clamp(0px,calc((100% - 530px) * .5),30px)}\r\n<\/style>\r\n\r\n<div class=\"dit-an\" aria-hidden=\"true\">\r\n  <div class=\"dan-win\">\r\n    <aside class=\"dan-side\">\r\n      <div class=\"dan-brand\"><svg class=\"dan-logo\" viewBox=\"0 0 1920 1456\"><defs><linearGradient id=\"danLgD\" x1=\"464\" y1=\"0\" x2=\"1920\" y2=\"0\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#FFFFFF\"\/><stop offset=\"1\" stop-color=\"#E9E3FC\"\/><\/linearGradient><linearGradient id=\"danLgA\" x1=\"171\" y1=\"0\" x2=\"891\" y2=\"0\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#F29E0C\"\/><stop offset=\"1\" stop-color=\"#FDBD55\"\/><\/linearGradient><\/defs><path fill=\"url(#danLgD)\" d=\"M464 0H1192A728 728 0 0 1 1192 1456H464V1252A160 160 0 0 1 624 1092H1192A364 364 0 0 0 1192 364H624A160 160 0 0 1 464 204Z\"\/><rect x=\"0\" y=\"546\" width=\"420\" height=\"364\" rx=\"182\" fill=\"#EAE5FC\"\/><path fill=\"url(#danLgA)\" d=\"M353 546H891A358 358 0 0 0 891 910H353A182 182 0 0 1 353 546Z\"\/><circle cx=\"1201\" cy=\"728\" r=\"182\" fill=\"#EAE5FC\"\/><\/svg><span><b>Direct IT<\/b><em>Services<\/em><\/span><\/div>\r\n      <div class=\"dan-back\">\u2039&nbsp; All Products<\/div>\r\n      <div class=\"dan-sec\">Analytics<\/div>\r\n      <nav class=\"dan-nav\"><div class=\"dan-nav__i on\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 20V11M12 20V5M18 20v-7\"\/><\/svg><span>Analytics<\/span><\/div><\/nav>\r\n    <\/aside>\r\n    <main class=\"dan-main\"><div class=\"dan-page\">\r\n  <div class=\"dan-head\"><div><div class=\"dan-h\">Unified Analytics<\/div><div class=\"dan-sub\">Cross-channel attribution and revenue trends.<\/div><\/div>\r\n    <span class=\"dan-sel\" data-cur=\"sel\"><span class=\"dan-sel__v\">Last 30 Days<\/span><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 9l6 6 6-6\"\/><\/svg><\/span><\/div>\r\n  <div class=\"dan-row1\"><div class=\"dan-card dan-trend\">\r\n  <div class=\"dan-cth\"><div><div class=\"dan-ct\">Revenue Trend<\/div><div class=\"dan-cs\">Daily revenue and conversions over the selected period<\/div><\/div>\r\n    <div class=\"dan-legend c-hide\"><span><i class=\"lr\"><\/i>Revenue<\/span><span><i class=\"lc\"><\/i>Conversions<\/span><\/div><\/div>\r\n  <div class=\"dan-plot\">\r\n    <div class=\"dan-sk\"><\/div>\r\n    <div class=\"dan-empty\">No trend data for this period<\/div>\r\n    <div class=\"dan-chart\">\r\n      <div class=\"dan-yl\"><span>$2k<\/span><span>$2k<\/span><span>$1k<\/span><span>$550<\/span><span>$0<\/span><\/div>\r\n      <div class=\"dan-cv\">\r\n        <svg viewBox=\"0 0 300 120\" preserveAspectRatio=\"none\"><defs><linearGradient id=\"danArea\" x1=\"0\" y1=\"0\" x2=\"0\" y2=\"1\"><stop offset=\"0\" stop-color=\"#F9A826\" stop-opacity=\".16\"\/><stop offset=\"1\" stop-color=\"#F9A826\" stop-opacity=\"0\"\/><\/linearGradient><\/defs>\r\n          <path class=\"g\" d=\"M0 0H300M0 30H300M0 60H300M0 90H300M0 120H300\"\/><path class=\"ar\" d=\"M0.0 91.4 C3.6 84.8 16.4 61.8 21.5 51.7 C26.6 41.5 27.3 34.3 30.7 30.5 C34.0 26.6 38.7 26.2 41.7 28.6 C44.8 31.0 45.8 37.9 49.1 44.8 C52.4 51.6 55.7 65.8 61.3 69.7 C67.0 73.6 77.7 72.1 82.8 68.3 C87.9 64.5 88.4 55.2 92.0 47.1 C95.6 38.9 100.7 25.0 104.3 19.4 C107.9 13.8 110.2 14.8 113.5 13.6 C116.8 12.5 120.7 11.9 124.2 12.5 C127.8 13.0 131.6 12.5 135.0 17.1 C138.3 21.7 139.1 36.8 144.2 40.2 C149.3 43.5 160.5 38.9 165.6 37.4 C170.8 35.8 171.5 34.5 174.8 30.9 C178.2 27.3 182.0 18.8 185.6 15.9 C189.2 13.0 192.7 14.3 196.3 13.6 C199.9 12.9 203.5 10.6 207.1 11.5 C210.6 12.5 214.0 16.9 217.8 19.4 C221.6 21.8 226.6 24.5 230.1 26.3 C233.5 28.2 235.6 31.0 238.7 30.5 C241.7 29.9 245.0 22.3 248.5 23.1 C251.9 23.8 255.7 37.5 259.2 35.1 C262.7 32.7 266.8 9.2 269.3 8.5 C271.9 7.8 272.9 17.6 274.5 30.9 C276.2 44.3 276.6 73.8 279.1 88.6 C281.7 103.4 286.4 134.1 289.9 119.8 C293.4 105.5 298.3 22.3 300.0 2.8 L300 120 L0 120 Z\"\/><path class=\"ln\" pathLength=\"1\" d=\"M0.0 91.4 C3.6 84.8 16.4 61.8 21.5 51.7 C26.6 41.5 27.3 34.3 30.7 30.5 C34.0 26.6 38.7 26.2 41.7 28.6 C44.8 31.0 45.8 37.9 49.1 44.8 C52.4 51.6 55.7 65.8 61.3 69.7 C67.0 73.6 77.7 72.1 82.8 68.3 C87.9 64.5 88.4 55.2 92.0 47.1 C95.6 38.9 100.7 25.0 104.3 19.4 C107.9 13.8 110.2 14.8 113.5 13.6 C116.8 12.5 120.7 11.9 124.2 12.5 C127.8 13.0 131.6 12.5 135.0 17.1 C138.3 21.7 139.1 36.8 144.2 40.2 C149.3 43.5 160.5 38.9 165.6 37.4 C170.8 35.8 171.5 34.5 174.8 30.9 C178.2 27.3 182.0 18.8 185.6 15.9 C189.2 13.0 192.7 14.3 196.3 13.6 C199.9 12.9 203.5 10.6 207.1 11.5 C210.6 12.5 214.0 16.9 217.8 19.4 C221.6 21.8 226.6 24.5 230.1 26.3 C233.5 28.2 235.6 31.0 238.7 30.5 C241.7 29.9 245.0 22.3 248.5 23.1 C251.9 23.8 255.7 37.5 259.2 35.1 C262.7 32.7 266.8 9.2 269.3 8.5 C271.9 7.8 272.9 17.6 274.5 30.9 C276.2 44.3 276.6 73.8 279.1 88.6 C281.7 103.4 286.4 134.1 289.9 119.8 C293.4 105.5 298.3 22.3 300.0 2.8\"\/><\/svg>\r\n        <div class=\"dan-xl\"><span class=\"k\">2026-07-07<\/span><span class=\"\">2026-07-11<\/span><span class=\"\">2026-07-15<\/span><span class=\"\">2026-07-19<\/span><span class=\"k\">2026-07-23<\/span><span class=\"\">2026-07-27<\/span><span class=\"\">2026-07-31<\/span><span class=\"k\">2026-08-05<\/span><\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div><div class=\"dan-card dan-fun c-hide\"><div class=\"dan-ct\">Conversion Funnel<\/div><div class=\"dan-cs\">Drop-off across key stages<\/div><div class=\"dan-fplot\"><div class=\"dan-sk\"><\/div><div class=\"dan-fb\"><div class=\"dan-fr\"><span>Lead<\/span><div class=\"dan-ftrack\"><i style=\"--w:100%\"><\/i><\/div><\/div><div class=\"dan-fr\"><span>Qualified<\/span><div class=\"dan-ftrack\"><i style=\"--w:100%\" data-tip=\"q\"><\/i><\/div><\/div><div class=\"dan-fr\"><span>Opportunity<\/span><div class=\"dan-ftrack\"><i style=\"--w:100%\"><\/i><\/div><\/div><div class=\"dan-fr\"><span>Customer<\/span><div class=\"dan-ftrack\"><i style=\"--w:67%\"><\/i><\/div><\/div><\/div><div class=\"dan-tip dan-tip--f\"><b>Qualified<\/b><span>count : 3<\/span><\/div><\/div><\/div><\/div>\r\n  <div class=\"dan-card dan-attr\" data-sec=\"attr\">\r\n  <div class=\"dan-ct\">Channel Attribution<\/div><div class=\"dan-cs\">Revenue and spend broken down across acquisition channels<\/div>\r\n  <div class=\"dan-bars\"><div class=\"dan-yl\"><span>$800<\/span><span>$600<\/span><span>$400<\/span><span>$200<\/span><span>$0<\/span><\/div><div class=\"dan-bgs\"><div class=\"dan-bg\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:90.0%\"><\/i><i class=\"s\" style=\"--h:22.5%\"><\/i><\/div><span>Affiliate<\/span><\/div><div class=\"dan-bg\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:67.5%\"><\/i><i class=\"s\" style=\"--h:16.875%\"><\/i><\/div><span>Organic<\/span><\/div><div class=\"dan-bg\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:45.0%\"><\/i><i class=\"s\" style=\"--h:11.25%\"><\/i><\/div><span>Direct<\/span><\/div><div class=\"dan-bg\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:22.5%\"><\/i><i class=\"s\" style=\"--h:5.625%\"><\/i><\/div><span>Paid<\/span><\/div><div class=\"dan-bg\" data-tip=\"e\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:22.5%\"><\/i><i class=\"s\" style=\"--h:5.625%\"><\/i><\/div><span>Email<\/span><\/div><div class=\"dan-bg\"><div class=\"dan-bb\"><i class=\"r\" style=\"--h:22.5%\"><\/i><i class=\"s\" style=\"--h:5.625%\"><\/i><\/div><span>Referral<\/span><\/div><div class=\"dan-tip dan-tip--e\"><b>Email<\/b><span><i class=\"lr\"><\/i>Revenue : $180<\/span><span><i class=\"ls\"><\/i>Spend : $45<\/span><\/div><\/div><\/div>\r\n  <div class=\"dan-blg\"><span class=\"r\"><i><\/i>Revenue<\/span><span class=\"s\"><i><\/i>Spend<\/span><\/div>\r\n  <div class=\"dan-tbl\"><div class=\"dan-tr dan-th\"><span>Channel<\/span><span class=\"c-num\">Revenue<\/span><span class=\"c-num c-hide\">Spend<\/span><span class=\"c-num c-hide\">Conversions<\/span><span class=\"c-num\">ROI<\/span><span class=\"c-sh\">Share<\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#E9A23B\"><\/i>Affiliate<\/span><span class=\"c-num b\">$720<\/span><span class=\"c-num mu c-hide\">$180<\/span><span class=\"c-num c-hide\">4<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:33%;background:#E9A23B\"><\/i><\/span><em>33%<\/em><\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#16203A\"><\/i>Organic<\/span><span class=\"c-num b\">$540<\/span><span class=\"c-num mu c-hide\">$135<\/span><span class=\"c-num c-hide\">3<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:25%;background:#16203A\"><\/i><\/span><em>25%<\/em><\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#6B7389\"><\/i>Direct<\/span><span class=\"c-num b\">$360<\/span><span class=\"c-num mu c-hide\">$90<\/span><span class=\"c-num c-hide\">2<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:17%;background:#6B7389\"><\/i><\/span><em>17%<\/em><\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#6E4FC4\"><\/i>Paid<\/span><span class=\"c-num b\">$180<\/span><span class=\"c-num mu c-hide\">$45<\/span><span class=\"c-num c-hide\">1<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:8%;background:#6E4FC4\"><\/i><\/span><em>8%<\/em><\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#C8762A\"><\/i>Email<\/span><span class=\"c-num b\">$180<\/span><span class=\"c-num mu c-hide\">$45<\/span><span class=\"c-num c-hide\">1<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:8%;background:#C8762A\"><\/i><\/span><em>8%<\/em><\/span><\/div><div class=\"dan-tr dan-row\"><span class=\"dan-chn\"><i style=\"background:#3B9BE0\"><\/i>Referral<\/span><span class=\"c-num b\">$180<\/span><span class=\"c-num mu c-hide\">$45<\/span><span class=\"c-num c-hide\">1<\/span><span class=\"c-num\"><span class=\"dan-roi\">300%<\/span><\/span><span class=\"c-sh\"><span class=\"dan-shb\"><i style=\"--w:8%;background:#3B9BE0\"><\/i><\/span><em>8%<\/em><\/span><\/div><\/div><\/div>\r\n  <div class=\"dan-card dan-top\" data-sec=\"top\"><div class=\"dan-ct\">Top Affiliates<\/div><div class=\"dan-cs\">Highest performing partners by revenue<\/div><div class=\"dan-tbl\"><div class=\"dan-tr dan-th dan-tr--t\"><span>Partner<\/span><span class=\"c-num\">Revenue<\/span><span class=\"c-num c-hide\">Conversions<\/span><span class=\"c-num\">Conv. Rate<\/span><span class=\"c-num c-hide\">Commission Paid<\/span><\/div><div class=\"dan-tr dan-tr--t dan-row dan-hot\"><span class=\"dan-p\"><b>Sarah Mitchell<\/b><small>PartnerHub<\/small><\/span><span class=\"c-num b\">$142,850<\/span><span class=\"c-num c-hide\">847<\/span><span class=\"c-num dan-cr\">6.9%<\/span><span class=\"c-num mu c-hide\">$429<\/span><\/div><div class=\"dan-tr dan-tr--t dan-row\"><span class=\"dan-p\"><b>Marcus Chen<\/b><small>GrowthLab<\/small><\/span><span class=\"c-num b\">$89,320<\/span><span class=\"c-num c-hide\">512<\/span><span class=\"c-num dan-cr\">6.2%<\/span><span class=\"c-num mu c-hide\">$429<\/span><\/div><div class=\"dan-tr dan-tr--t dan-row\"><span class=\"dan-p\"><b>Priya Sharma<\/b><small>ScaleMedia<\/small><\/span><span class=\"c-num b\">$67,140<\/span><span class=\"c-num c-hide\">398<\/span><span class=\"c-num dan-cr\">5.8%<\/span><span class=\"c-num mu c-hide\">$429<\/span><\/div><div class=\"dan-tr dan-tr--t dan-row\"><span class=\"dan-p\"><b>James O'Brien<\/b><small>ClickScore<\/small><\/span><span class=\"c-num b\">$41,200<\/span><span class=\"c-num c-hide\">241<\/span><span class=\"c-num dan-cr\">5.8%<\/span><span class=\"c-num mu c-hide\">$429<\/span><\/div><\/div><\/div>\r\n<\/div><\/main>\r\n    <svg class=\"dan-cursor\" viewBox=\"0 0 24 24\"><path d=\"M4 2l15 9-6.5 1.6L10 19z\" fill=\"#16203A\" stroke=\"#fff\" stroke-width=\"1.5\" stroke-linejoin=\"round\"\/><\/svg>\r\n  <\/div>\r\n  <div class=\"dan-kpi\"><div class=\"dan-kpi__l\">Channels tracked<\/div><div class=\"dan-kpi__v\">6<\/div><svg class=\"dan-kpi__sp\" viewBox=\"0 0 120 34\" preserveAspectRatio=\"none\"><path d=\"M2 28 L18 24 L32 26 L48 17 L64 20 L80 11 L96 13 L118 4\"\/><\/svg><\/div>\r\n<\/div>\r\n\r\n<script>\r\n(function(){\r\n  var reduce=window.matchMedia&&window.matchMedia(\"(prefers-reduced-motion: reduce)\").matches;\r\n  var fmt=function(v,f){if(f===\"usd\")return 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data-id=\"dc10c5e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6ecac66 e-con-full e-flex e-con e-child\" data-id=\"6ecac66\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-45d88a6 e-flex e-con-boxed e-con e-child\" data-id=\"45d88a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-430876d e-con-full e-flex e-con e-child\" data-id=\"430876d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d22f054 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d22f054\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From fragmented reporting to commercial intelligence.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89a2084 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"89a2084\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW52739910 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW52739910 BCX0\">When data is split across channels and systems, even basic questions take too long to answer. <\/span><span class=\"NormalTextRun SCXW52739910 BCX0\">Our products<\/span><span class=\"NormalTextRun SCXW52739910 BCX0\"> combine affiliate, CRM, customer and revenue signals around shared definitions<\/span><span class=\"NormalTextRun SCXW52739910 BCX0\">, <\/span><span class=\"NormalTextRun SCXW52739910 BCX0\">so leaders can understand performance and act from <\/span><span class=\"NormalTextRun SCXW52739910 BCX0\">one<\/span><span class=\"NormalTextRun SCXW52739910 BCX0\"> common view.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cb8bc2c e-flex e-con-boxed e-con e-child\" data-id=\"cb8bc2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d27c782 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"d27c782\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div class=\"elementor-element 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id=\"paint3_linear_482_474\" x1=\"3.04883\" y1=\"26.8389\" x2=\"42.8968\" y2=\"26.8389\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3479833 elementor-widget elementor-widget-heading\" data-id=\"3479833\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Trust the numbers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd9fec9 elementor-widget elementor-widget-text-editor\" data-id=\"cd9fec9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Use certified KPIs, versioned definitions, lineage, freshness indicators and reconciliation controls.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-641f1c1 e-con-full e-flex e-con e-child\" data-id=\"641f1c1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19c7f51 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"19c7f51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"110\" height=\"61\" viewBox=\"0 0 110 61\" fill=\"none\"><g clip-path=\"url(#clip0_482_481)\"><path d=\"M86.5906 20.8884C84.3589 18.6661 80.8997 18.6661 78.668 20.8884L57.8015 41.6663L32.2483 26.9995C32.2483 26.9995 31.6904 26.7773 31.4672 26.7773C31.4672 26.7773 31.3556 26.7773 31.244 26.7773C30.6861 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36.3336C83.2427 38.1114 86.5903 39.1114 90.2726 39.1114C101.096 39.1114 109.8 30.4447 109.8 19.6668C109.8 8.88896 101.096 0 90.2726 0C79.4488 0 70.7451 8.66673 70.7451 19.4446C70.7451 21.7779 71.1915 24.0002 71.9726 26.1113L79.1141 19.0001Z\" fill=\"url(#paint1_linear_482_481)\"><\/path><\/g><defs><linearGradient id=\"paint0_linear_482_481\" x1=\"0\" y1=\"40.1097\" x2=\"88.2644\" y2=\"40.1097\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_482_481\" x1=\"70.7451\" y1=\"19.5519\" x2=\"109.8\" y2=\"19.5519\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><clipPath id=\"clip0_482_481\"><rect width=\"110\" height=\"60.9998\" fill=\"white\"><\/rect><\/clipPath><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-972974d elementor-widget elementor-widget-heading\" data-id=\"972974d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Find change before it impacts your business<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e05bbf3 elementor-widget elementor-widget-text-editor\" data-id=\"e05bbf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Detect anomalies, funnel drop-off, forecast risk and unusual movements automatically.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03e6d75 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"03e6d75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t<div 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class=\"elementor-heading-title elementor-size-default\">Move from insight to action<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a4d9ea elementor-widget elementor-widget-text-editor\" data-id=\"3a4d9ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Create CRM audiences, tasks and journey triggers directly from what the data reveals.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df9e2f5 e-con-full e-flex e-con e-child\" data-id=\"df9e2f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5664e74 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5664e74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><g clip-path=\"url(#clip0_482_498)\"><path d=\"M22.3868 0H5.72013C2.83713 0 0.5 2.35386 0.5 5.25749V22.0435C0.5 24.9471 2.83713 27.301 5.72013 27.301H22.3868C25.2698 27.301 27.6069 24.9471 27.6069 22.0435V5.25749C27.6069 2.35386 25.2698 0 22.3868 0Z\" fill=\"url(#paint0_linear_482_498)\"><\/path><path d=\"M55.2803 0H38.6137C35.7307 0 33.3936 2.35386 33.3936 5.25749V22.0435C33.3936 24.9471 35.7307 27.301 38.6137 27.301H55.2803C58.1633 27.301 60.5005 24.9471 60.5005 22.0435V5.25749C60.5005 2.35386 58.1633 0 55.2803 0Z\" fill=\"url(#paint1_linear_482_498)\"><\/path><path d=\"M22.3868 33.6357H5.72013C2.83713 33.6357 0.5 35.9896 0.5 38.8932V55.6792C0.5 58.5828 2.83713 60.9367 5.72013 60.9367H22.3868C25.2698 60.9367 27.6069 58.5828 27.6069 55.6792V38.8932C27.6069 35.9896 25.2698 33.6357 22.3868 33.6357Z\" fill=\"url(#paint2_linear_482_498)\"><\/path><path d=\"M46.915 61C54.4177 61 60.4999 54.8743 60.4999 47.3179C60.4999 39.7614 54.4177 33.6357 46.915 33.6357C39.4122 33.6357 33.3301 39.7614 33.3301 47.3179C33.3301 54.8743 39.4122 61 46.915 61Z\" fill=\"url(#paint3_linear_482_498)\"><\/path><\/g><defs><linearGradient id=\"paint0_linear_482_498\" x1=\"0.5\" y1=\"13.6498\" x2=\"27.6069\" y2=\"13.6498\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_482_498\" x1=\"33.3936\" y1=\"13.6498\" x2=\"60.5005\" y2=\"13.6498\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint2_linear_482_498\" x1=\"0.5\" y1=\"47.2856\" x2=\"27.6069\" y2=\"47.2856\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_482_498\" x1=\"33.3301\" y1=\"47.3153\" x2=\"60.4999\" y2=\"47.3153\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><clipPath id=\"clip0_482_498\"><rect width=\"61\" height=\"61\" fill=\"white\"><\/rect><\/clipPath><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2adba1 elementor-widget elementor-widget-heading\" data-id=\"a2adba1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Give every role the right view<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e993498 elementor-widget elementor-widget-text-editor\" data-id=\"e993498\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Configure scorecards, filters, drill-downs, targets and scheduled delivery around different decisions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5284a78 e-con-full e-flex e-con e-child\" data-id=\"5284a78\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad8e13 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2ad8e13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><path d=\"M21.3223 32.7108V56.4467C21.3223 58.9598 23.3489 60.9971 25.8489 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y1=\"60.9971\" x2=\"39.7044\" y2=\"19.9205\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_482_505\" x1=\"18.2949\" y1=\"11.7887\" x2=\"53.5029\" y2=\"11.7887\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c687ea2 elementor-widget elementor-widget-heading\" data-id=\"c687ea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Prioritise by commercial impact<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79fb6f1 elementor-widget elementor-widget-text-editor\" data-id=\"79fb6f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Use forecasts and recommendations to focus budget, partner intervention and journey improvement where they can matter most.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f8622d e-flex e-con-boxed e-con e-parent\" data-id=\"4f8622d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7447e1f elementor-widget elementor-widget-heading\" data-id=\"7447e1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key features<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cdee292 e-con-full e-flex e-con e-child\" data-id=\"cdee292\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bf2be72 e-con-full e-flex e-con e-child\" data-id=\"bf2be72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d2b000 elementor-widget elementor-widget-image\" data-id=\"5d2b000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"465\" src=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-1024x595.webp\" class=\"attachment-large size-large wp-image-1289\" alt=\"Channel Atribution Dashboard\" srcset=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-1024x595.webp 1024w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-300x174.webp 300w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-768x446.webp 768w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-1536x893.webp 1536w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Channel-Atribution-Dashboard-2048x1190.webp 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ec1a2c elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-image\" data-id=\"0ec1a2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"660\" height=\"425\" src=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/win-rate.webp\" class=\"attachment-large size-large wp-image-1306\" alt=\"win rate\" srcset=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/win-rate.webp 660w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/win-rate-300x193.webp 300w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b1a4690 e-con-full e-flex e-con e-child\" data-id=\"b1a4690\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-447e8c8 e-con-full e-flex e-con e-child\" data-id=\"447e8c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1755cbc e-con-full e-flex e-con e-child\" data-id=\"1755cbc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-68e108b e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"68e108b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b104d2b elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"b104d2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><path d=\"M22.7983 35.1774L21.7754 32.9932L14.2114 36.5054L15.2342 38.6897L22.7983 35.1774Z\" fill=\"url(#paint0_linear_482_486)\"><\/path><path d=\"M37.9418 32.596L36.9189 34.7803L44.483 38.2925L45.5059 36.1082L37.9418 32.596Z\" fill=\"url(#paint1_linear_482_486)\"><\/path><path 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16.2888C34.9755 16.2888 38.6374 12.6424 38.6374 8.14441C38.6374 3.64638 34.9755 0 30.4584 0C25.9412 0 22.2793 3.64638 22.2793 8.14441C22.2793 12.6424 25.9412 16.2888 30.4584 16.2888Z\" fill=\"url(#paint7_linear_482_486)\"><\/path><path d=\"M30.4578 40.9713C35.6203 40.9713 39.8053 36.804 39.8053 31.6634C39.8053 26.5228 35.6203 22.3555 30.4578 22.3555C25.2954 22.3555 21.1104 26.5228 21.1104 31.6634C21.1104 36.804 25.2954 40.9713 30.4578 40.9713Z\" fill=\"url(#paint8_linear_482_486)\"><\/path><defs><linearGradient id=\"paint0_linear_482_486\" x1=\"17.9936\" y1=\"34.7492\" x2=\"19.0093\" y2=\"36.9368\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_482_486\" x1=\"40.7008\" y1=\"36.5363\" x2=\"41.7165\" y2=\"34.3487\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" 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stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint6_linear_482_486\" x1=\"43.9785\" y1=\"39.9738\" x2=\"57.9998\" y2=\"39.9738\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint7_linear_482_486\" x1=\"22.2793\" y1=\"8.14285\" x2=\"38.6374\" y2=\"8.14285\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint8_linear_482_486\" x1=\"21.1104\" y1=\"31.6629\" x2=\"39.8053\" y2=\"31.6629\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-690d715 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"690d715\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Executive performance overview<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5559dba elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5559dba\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Bring revenue, pipeline, acquisition, conversion, retention and ROI into one view with comparisons to targets, forecasts and prior periods.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c1a115 e-con-full e-flex e-con e-child\" data-id=\"7c1a115\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-395a6c1 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"395a6c1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82941cd elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"82941cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><path d=\"M18.0365 30.7638C23.0305 30.7638 27.079 26.7037 27.079 21.6954C27.079 16.687 23.0305 12.627 18.0365 12.627C13.0426 12.627 8.99414 16.687 8.99414 21.6954C8.99414 26.7037 13.0426 30.7638 18.0365 30.7638Z\" 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x2=\"27.079\" y2=\"21.6936\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_458_727\" x1=\"0\" y1=\"44.2927\" x2=\"34.7343\" y2=\"44.2927\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint2_linear_458_727\" x1=\"33.9209\" y1=\"15.3619\" x2=\"52.0057\" y2=\"15.3619\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_458_727\" x1=\"24.9258\" y1=\"37.9612\" x2=\"60.9997\" y2=\"37.9612\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-163dd22 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"163dd22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Role-based dashboards and alerts<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-220d954 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"220d954\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Build governed scorecards with saved views, annotations, targets and scheduled PDF or CSV delivery. Trigger threshold, anomaly and goal alerts for faster response.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2fe8081 e-con-full e-flex e-con e-child\" data-id=\"2fe8081\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a9a144b e-con-full e-flex e-con e-child\" data-id=\"a9a144b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8d114f5 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"8d114f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ee74a9 elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"7ee74a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><path d=\"M46.0325 32.7373H8.327C4.8215 32.7373 2 35.5229 2 38.9838C2 41.8819 4.0235 44.3299 6.7595 45.0052C8.0705 41.488 11.462 38.9838 15.452 38.9838C19.442 38.9838 22.976 41.6006 24.23 45.2303H46.0325C49.538 45.2303 52.3595 42.4447 52.3595 38.9838C52.3595 35.5229 49.538 32.7373 46.0325 32.7373Z\" fill=\"url(#paint0_linear_454_714)\"><\/path><path d=\"M15.4522 55.5002C19.5603 55.5002 22.8907 52.2122 22.8907 48.1563C22.8907 44.1004 19.5603 40.8125 15.4522 40.8125C11.344 40.8125 8.01367 44.1004 8.01367 48.1563C8.01367 52.2122 11.344 55.5002 15.4522 55.5002Z\" fill=\"url(#paint1_linear_454_714)\"><\/path><path d=\"M43.125 20.1877C47.2332 20.1877 50.5635 16.8997 50.5635 12.8438C50.5635 8.78795 47.2332 5.5 43.125 5.5C39.0169 5.5 35.6865 8.78795 35.6865 12.8438C35.6865 16.8997 39.0169 20.1877 43.125 20.1877Z\" fill=\"url(#paint2_linear_454_714)\"><\/path><path d=\"M52.6731 15.7705H51.9036C50.6496 19.4002 47.2296 22.017 43.1256 22.017C39.0216 22.017 35.6016 19.4002 34.3476 15.7705H14.9676C11.4621 15.7705 8.64062 18.5561 8.64062 22.017C8.64062 25.4779 11.4621 28.2635 14.9676 28.2635H52.6731C56.1786 28.2635 59.0001 25.4779 59.0001 22.017C59.0001 18.5561 56.1786 15.7705 52.6731 15.7705Z\" fill=\"url(#paint3_linear_454_714)\"><\/path><defs><linearGradient id=\"paint0_linear_454_714\" x1=\"2\" y1=\"38.9835\" x2=\"52.3595\" y2=\"38.9835\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_454_714\" x1=\"8.01367\" y1=\"48.1549\" x2=\"22.8907\" y2=\"48.1549\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint2_linear_454_714\" x1=\"35.6865\" y1=\"12.8424\" x2=\"50.5635\" y2=\"12.8424\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_454_714\" x1=\"8.64063\" y1=\"22.0167\" x2=\"59.0001\" y2=\"22.0167\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-420933d elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"420933d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Funnel and journey analysis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9e8df3 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e9e8df3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Measure progression and drop-off from click to lead, qualified opportunity and sale. Compare customer paths, segments and time-to-convert.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9071c23 e-con-full e-flex e-con e-child\" data-id=\"9071c23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-45943e6 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"45943e6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation_delay&quot;:1200,&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4940657 elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"4940657\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><path d=\"M15.3386 28.0013C19.5708 28.0013 23.0017 24.5778 23.0017 20.3547C23.0017 16.1315 19.5708 12.708 15.3386 12.708C11.1064 12.708 7.67554 16.1315 7.67554 20.3547C7.67554 24.5778 11.1064 28.0013 15.3386 28.0013Z\" fill=\"url(#paint0_linear_469_398)\"><\/path><path d=\"M21.8456 30.6777H8.83226C3.95434 30.6777 0 34.6207 0 39.4847C0 44.3487 3.95434 48.2917 8.83226 48.2917H21.8456C26.7235 48.2917 30.6778 44.3487 30.6778 39.4847C30.6778 34.6207 26.7235 30.6777 21.8456 30.6777Z\" fill=\"url(#paint1_linear_469_398)\"><\/path><path d=\"M57.6069 19.8096H37.4007C35.5267 19.8096 34.0076 21.3255 34.0076 23.1954C34.0076 25.0653 35.5267 26.5812 37.4007 26.5812H57.6069C59.4808 26.5812 61 25.0653 61 23.1954C61 21.3255 59.4808 19.8096 57.6069 19.8096Z\" fill=\"url(#paint2_linear_469_398)\"><\/path><path d=\"M51.4942 29.4473H37.4007C35.5267 29.4473 34.0076 30.9632 34.0076 32.8331C34.0076 34.703 35.5267 36.2189 37.4007 36.2189H51.4942C53.3681 36.2189 54.8873 34.703 54.8873 32.8331C54.8873 30.9632 53.3681 29.4473 51.4942 29.4473Z\" fill=\"url(#paint3_linear_469_398)\"><\/path><defs><linearGradient id=\"paint0_linear_469_398\" x1=\"7.67554\" y1=\"20.3543\" x2=\"23.0017\" y2=\"20.3543\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_469_398\" x1=\"0\" y1=\"39.4843\" x2=\"30.6778\" y2=\"39.4843\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint2_linear_469_398\" x1=\"34.0076\" y1=\"23.1948\" x2=\"61\" y2=\"23.1948\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_469_398\" x1=\"34.0076\" y1=\"32.8329\" x2=\"54.8873\" y2=\"32.8329\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac61202 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"ac61202\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cross-channel attribution<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e37b83 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"0e37b83\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Connect affiliate, campaign, creative, journey and direct-touch activity using configurable single- and multi-touch models.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f44d45a e-con-full e-flex e-con e-child\" data-id=\"f44d45a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c0ac91d e-con-full e-flex e-con e-child\" data-id=\"c0ac91d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74932cc elementor-widget elementor-widget-image\" data-id=\"74932cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"395\" src=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-1024x506.webp\" class=\"attachment-large size-large wp-image-1290\" alt=\"\" srcset=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-1024x506.webp 1024w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-300x148.webp 300w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-768x379.webp 768w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-1536x758.webp 1536w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/Unified-Analytics-Dashboard-2048x1011.webp 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e17d4dd elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-image\" data-id=\"e17d4dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"304\" src=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/card-e-1024x389.webp\" class=\"attachment-large size-large wp-image-1292\" alt=\"\" srcset=\"https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/card-e-1024x389.webp 1024w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/card-e-300x114.webp 300w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/card-e-768x292.webp 768w, https:\/\/directitservices.eu\/staging\/wp-content\/uploads\/2026\/09\/card-e.webp 1343w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47b6574 e-con-full e-flex e-con e-child\" data-id=\"47b6574\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-eb524f6 e-con-full e-flex e-con e-child\" data-id=\"eb524f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1e5857e e-con-full e-flex e-con e-child\" data-id=\"1e5857e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f7bfe9b e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"f7bfe9b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca3b7c4 elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"ca3b7c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"61\" height=\"61\" viewBox=\"0 0 61 61\" fill=\"none\"><g clip-path=\"url(#clip0_482_498)\"><path d=\"M22.3868 0H5.72013C2.83713 0 0.5 2.35386 0.5 5.25749V22.0435C0.5 24.9471 2.83713 27.301 5.72013 27.301H22.3868C25.2698 27.301 27.6069 24.9471 27.6069 22.0435V5.25749C27.6069 2.35386 25.2698 0 22.3868 0Z\" fill=\"url(#paint0_linear_482_498)\"><\/path><path d=\"M55.2803 0H38.6137C35.7307 0 33.3936 2.35386 33.3936 5.25749V22.0435C33.3936 24.9471 35.7307 27.301 38.6137 27.301H55.2803C58.1633 27.301 60.5005 24.9471 60.5005 22.0435V5.25749C60.5005 2.35386 58.1633 0 55.2803 0Z\" fill=\"url(#paint1_linear_482_498)\"><\/path><path d=\"M22.3868 33.6357H5.72013C2.83713 33.6357 0.5 35.9896 0.5 38.8932V55.6792C0.5 58.5828 2.83713 60.9367 5.72013 60.9367H22.3868C25.2698 60.9367 27.6069 58.5828 27.6069 55.6792V38.8932C27.6069 35.9896 25.2698 33.6357 22.3868 33.6357Z\" fill=\"url(#paint2_linear_482_498)\"><\/path><path d=\"M46.915 61C54.4177 61 60.4999 54.8743 60.4999 47.3179C60.4999 39.7614 54.4177 33.6357 46.915 33.6357C39.4122 33.6357 33.3301 39.7614 33.3301 47.3179C33.3301 54.8743 39.4122 61 46.915 61Z\" fill=\"url(#paint3_linear_482_498)\"><\/path><\/g><defs><linearGradient id=\"paint0_linear_482_498\" x1=\"0.5\" y1=\"13.6498\" x2=\"27.6069\" y2=\"13.6498\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint1_linear_482_498\" x1=\"33.3936\" y1=\"13.6498\" x2=\"60.5005\" y2=\"13.6498\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint2_linear_482_498\" x1=\"0.5\" y1=\"47.2856\" x2=\"27.6069\" y2=\"47.2856\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#273556\"><\/stop><stop offset=\"1\" stop-color=\"#0F172A\"><\/stop><\/linearGradient><linearGradient id=\"paint3_linear_482_498\" x1=\"33.3301\" y1=\"47.3153\" x2=\"60.4999\" y2=\"47.3153\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F59E0B\"><\/stop><stop offset=\"1\" stop-color=\"#FFBD4D\"><\/stop><\/linearGradient><clipPath id=\"clip0_482_498\"><rect width=\"61\" height=\"61\" fill=\"white\"><\/rect><\/clipPath><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8819f6b elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"8819f6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Customer analytics<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9df7266 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9df7266\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Understand cohorts, lifecycle, recency, frequency, value, churn, product affinity and segment movement over time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e43d80 e-con-full e-flex e-con e-child\" data-id=\"7e43d80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-afd9a9b e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"afd9a9b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c2a0e4 elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"2c2a0e4\" data-element_type=\"widget\" data-e-type=\"widget\" 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data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Ask governed questions in plain language and receive visual answers supported by metric definitions and data lineage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a17940 e-con-full e-flex e-con e-child\" data-id=\"3a17940\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e09809a e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"e09809a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-abaea8f elementor-view-framed elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"abaea8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div 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Prioritise recommended actions by expected commercial impact.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e41300 e-con-full e-flex e-con e-parent\" data-id=\"7e41300\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-821d289 e-flex e-con-boxed e-con e-child\" data-id=\"821d289\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-526a7e4 e-con-full e-flex e-con e-child\" data-id=\"526a7e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d8b3cba elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d8b3cba\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Direct IT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-665076b elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"665076b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW116690722 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW116690722 BCX0\" data-ccp-parastyle=\"heading 1\">We bring analytics into the same connected platform as your affiliate and CRM workflows, so performance data can shape activity immediately. 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transform=\"translate(4.98 .81) rotate(65)\"\/> <rect fill=\"url(#dits5-linear-gradient-2)\" x=\"4.44\" y=\"3.76\" width=\".29\" height=\"1\" transform=\"translate(-1.22 6.62) rotate(-65)\"\/> <rect fill=\"url(#dits5-linear-gradient-3)\" x=\"3.15\" y=\"4.81\" width=\".29\" height=\"1\"\/> <rect fill=\"url(#dits5-linear-gradient-4)\" x=\"3.15\" y=\"1.85\" width=\".29\" height=\"1\"\/> <circle fill=\"url(#dits5-linear-gradient-5)\" cx=\".84\" cy=\"4.81\" r=\".84\"\/> <circle fill=\"url(#dits5-linear-gradient-6)\" cx=\"3.29\" cy=\"6.5\" r=\".84\"\/> <circle fill=\"url(#dits5-linear-gradient-7)\" cx=\"5.75\" cy=\"4.81\" r=\".84\"\/> <circle fill=\"url(#dits5-linear-gradient-8)\" cx=\"3.29\" cy=\".98\" r=\".98\"\/> <circle fill=\"url(#dits5-linear-gradient-9)\" cx=\"3.29\" cy=\"3.81\" r=\"1.12\"\/> <\/g> <\/svg>\r\n  <\/div>\r\n<\/div>\r\n\r\n<style>\r\n.dits-hub{\r\n  --navy:#0F172A; --orange:#F59E0B; --lavender:#E4E7FB; --muted:#6B7094;\r\n  position:relative; width:100%; max-width:460px; aspect-ratio:1\/1; margin:0 auto;\r\n  font-family:inherit;\r\n}\r\n.dits-hub__lines{position:absolute; inset:0; width:100%; height:100%; overflow:visible}\r\n.dits-hub__orbit{fill:none; stroke:var(--navy); stroke-opacity:.08; stroke-width:1}\r\n.dits-hub__orbit--inner{stroke-dasharray:2 6; stroke-opacity:.14}\r\n.dits-hub__line{fill:none; stroke:var(--navy); stroke-opacity:.12; stroke-width:1.5; transition:stroke .4s, stroke-opacity .4s}\r\n.dits-hub__line.is-active{stroke:var(--orange); stroke-opacity:1; stroke-dasharray:6 6; animation:dits-flow 1s linear infinite}\r\n.dits-hub__pulse{fill:var(--orange)}\r\n@keyframes dits-flow{to{stroke-dashoffset:-12}}\r\n\r\n.dits-hub__core{\r\n  position:absolute; left:50%; top:50%; width:23%; aspect-ratio:1\/1; transform:translate(-50%,-50%);\r\n  background:linear-gradient(135deg,#0F172A 0%,#273556 100%); border-radius:28%; display:grid; place-items:center;\r\n  box-shadow:0 18px 40px -16px rgba(15,23,42,.55);\r\n}\r\n.dits-hub__q{width:52%; height:52%; fill:none; stroke:var(--orange); stroke-width:2.2; stroke-linecap:round; color:var(--orange)}\r\n.dits-hub__ring{position:absolute; inset:0; border-radius:28%; border:2px solid var(--orange); opacity:0; animation:dits-ring 3.2s ease-out infinite}\r\n.dits-hub__ring--late{animation-delay:1.6s}\r\n@keyframes dits-ring{0%{transform:scale(1); opacity:.55} 100%{transform:scale(1.7); opacity:0}}\r\n\r\n.dits-node{\r\n  position:absolute; left:var(--x); top:var(--y); transform:translate(-50%,-50%);\r\n  width:13%; aspect-ratio:1\/1; display:grid; place-items:center;\r\n  background:#fff; border:1.5px solid var(--lavender); border-radius:50%;\r\n  box-shadow:0 6px 18px -10px rgba(15,23,42,.25);\r\n  transition:border-color .35s, box-shadow .35s, transform .35s;\r\n}\r\n.dits-node svg{width:52%; height:52%; filter:grayscale(.6); opacity:.7; transition:filter .35s, opacity .35s}\r\n.dits-node.is-active{border-color:var(--orange); transform:translate(-50%,-50%) scale(1.12); box-shadow:0 12px 28px -12px rgba(245,158,11,.6)}\r\n.dits-node.is-active svg{filter:none; opacity:1}\r\n\r\n@media (prefers-reduced-motion:reduce){\r\n  .dits-hub__ring,.dits-hub__line.is-active{animation:none}\r\n  .dits-hub__pulse{display:none}\r\n}\r\n<\/style>\r\n\r\n<script>\r\n(function(){\r\n  var hub = document.currentScript.previousElementSibling.previousElementSibling;\r\n  if(!hub || !hub.classList.contains('dits-hub')) hub = document.querySelector('.dits-hub');\r\n  if(!hub) return;\r\n\r\n  var nodes = hub.querySelectorAll('.dits-node');\r\n  var lines = hub.querySelectorAll('.dits-hub__line');\r\n  var mpath = hub.querySelector('mpath');\r\n  var reduce = window.matchMedia('(prefers-reduced-motion: reduce)').matches;\r\n  var current = 0, timer = null;\r\n\r\n  function setActive(i){\r\n    current = i % nodes.length;\r\n    nodes.forEach(function(n,k){ n.classList.toggle('is-active', k===current); });\r\n    lines.forEach(function(l,k){ l.classList.toggle('is-active', k===current); });\r\n    mpath.setAttribute('href', '#ditsL' + current);\r\n  }\r\n\r\n  function autoplay(){\r\n    if(reduce) return;\r\n    clearInterval(timer);\r\n    timer = setInterval(function(){ setActive(current + 1); }, 3200);\r\n  }\r\n\r\n  \/\/ Sync with the FAQ accordion next to this widget (Elementor classic + nested accordion)\r\n  var selectors = '.elementor-tab-title, .e-n-accordion-item-title, .elementor-accordion-title, details > summary';\r\n  var el = hub.parentElement, titles = [];\r\n  while(el && el !== document.body){\r\n    titles = el.querySelectorAll(selectors);\r\n    if(titles.length) break;\r\n    el = el.parentElement;\r\n  }\r\n  titles.forEach(function(t,i){\r\n    t.addEventListener('click', function(){\r\n      setActive(i);\r\n      clearInterval(timer);\r\n      setTimeout(autoplay, 9000); \/\/ resume cycling after a pause\r\n    });\r\n  });\r\n\r\n  setActive(0);\r\n  autoplay();\r\n})();\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a2f0327 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"a2f0327\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-abc2c53 elementor-widget elementor-widget-heading\" data-id=\"abc2c53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently asked questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4324ec9 elementor-widget elementor-widget-n-accordion\" data-id=\"4324ec9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7040\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-7040\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Which data can the platform bring together? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7040\" class=\"elementor-element elementor-element-b312cbe e-con-full e-flex e-con e-child\" data-id=\"b312cbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f393689 elementor-widget elementor-widget-text-editor\" data-id=\"f393689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The platform can combine affiliate, campaign, creative, CRM, customer, transactional and revenue data through batch and streaming ingestion. Its canonical event schema and identity resolution help connect activity across systems.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7041\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7041\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Can we use our own KPI definitions? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7041\" class=\"elementor-element elementor-element-bee6104 e-con-full e-flex e-con e-child\" data-id=\"bee6104\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-059a349 elementor-widget elementor-widget-text-editor\" data-id=\"059a349\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Yes. Metrics can be governed through certified KPIs, a business glossary, versioned definitions, lineage, freshness indicators, quality tests and reconciliation controls.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7042\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7042\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Does the platform support different attribution models? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7042\" class=\"elementor-element elementor-element-15de9cf e-con-full e-flex e-con e-child\" data-id=\"15de9cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5182e8 elementor-widget elementor-widget-text-editor\" data-id=\"a5182e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Yes. Teams can configure single-touch and multi-touch models to analyse affiliate, campaign, creative, journey and direct-touch contribution.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7043\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7043\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What can users do with an insight? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7043\" class=\"elementor-element elementor-element-0175ff5 e-flex e-con-boxed e-con e-child\" data-id=\"0175ff5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bebe0b5 elementor-widget elementor-widget-text-editor\" data-id=\"bebe0b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Users can investigate drivers, save views, receive alerts and activate findings by creating CRM audiences, tasks or journey triggers directly from the analytics layer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7044\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7044\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How does the natural-language analysis feature stay governed? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7044\" class=\"elementor-element elementor-element-3512f56 e-flex e-con-boxed e-con e-child\" data-id=\"3512f56\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d00710f elementor-widget elementor-widget-text-editor\" data-id=\"d00710f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questions are answered against governed data and certified metrics. Results include definitions and data lineage so users can understand the basis of the answer rather than relying on an unexplained output.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7045\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7045\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Can dashboards be tailored to different teams? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7045\" class=\"elementor-element elementor-element-87c364f e-flex e-con-boxed e-con e-child\" data-id=\"87c364f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fccf27c elementor-widget elementor-widget-text-editor\" data-id=\"fccf27c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Yes. Dashboards support role-based scorecards, filters, drill-downs, saved views, annotations, targets and scheduled PDF or CSV delivery, with row-level security and role-based access.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4168817 e-con-full e-flex e-con e-parent\" data-id=\"4168817\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-e12608e e-con-full e-flex e-con e-child\" data-id=\"e12608e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-568fdbe e-flex e-con-boxed e-con e-child\" data-id=\"568fdbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7048c5 elementor-widget elementor-widget-heading\" data-id=\"a7048c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Make every performance signal count. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1784383 elementor-widget elementor-widget-text-editor\" data-id=\"1784383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW128672819 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW128672819 BCX0\">See how Unified <\/span><span class=\"NormalTextRun SCXW128672819 BCX0\">Marketing <\/span><span class=\"NormalTextRun SCXW128672819 BCX0\">Analytics can help your teams identify where performance is shifting and direct investment towards the areas with the greatest growth potential.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76bb3e1 elementor-widget elementor-widget-button\" data-id=\"76bb3e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directitservices.eu\/staging\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Talk to Our Team<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Unified Marketing Analytics Make every marketing signal count. Connect your marketing activity to commercial outcomes in one analytics platform. Spot changes in performance sooner and put your budget behind the channels delivering the greatest returns. Talk to Our Team About Us Direct ITServices \u2039&nbsp; All Products Analytics Analytics Unified AnalyticsCross-channel attribution and revenue trends. Last [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-317","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/pages\/317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/comments?post=317"}],"version-history":[{"count":58,"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/pages\/317\/revisions"}],"predecessor-version":[{"id":1312,"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/pages\/317\/revisions\/1312"}],"wp:attachment":[{"href":"https:\/\/directitservices.eu\/staging\/wp-json\/wp\/v2\/media?parent=317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}